Category: Crisis Management
November 1, 2016
Learning from Dyn’s Crisis Response
Last week, Dynamic Network Services Inc., a web-technology provider, suffered a massive distributed denial-of-service (DDoS) attack that resulted in some of the top sites on the internet being disrupted, including Twitter, Netflix, PayPal and Spotify.…
September 23, 2016
On Message: Angelina Jolie’s Divorce PR Campaign
An outpouring of reactions to the news of Brangelina’s divorce has flooded the digital space. But it was Allie Jones’ cool assessment of Angelina Jolie’s well-planned public relations offensive — published in New York Magazine —…
July 23, 2016
Will the Roger Ailes’ Lawsuit Create a Crisis for the Murdochs?
The Washington Post has published “The Fall of Roger Ailes,” an article that references 25 women who claim the former Fox News CEO harassed them. Their details support Gretchen Carlson’s sexual discrimination lawsuit against him. This situation…
June 5, 2016
Johnny Depp & Taylor Swift: Managing the Message
As much as things have changed in recent years, many of the essentials of celebrity image management haven’t—and that includes the importance of preventing overexposure. In fact, with the emergence of the Internet and social…
June 5, 2016
Baylor’s Sexual Assault Crisis
Baylor is the oldest continually operating university in Texas. Chartered in 1845, the private Christian University is a nationally ranked research institution. Now it is embroiled in a crisis: sexual-assault victims, administrators accused of being…
May 17, 2016
Can LendingClub Save its Reputation?
The Wall Street Journal’s “Crisis of the Week” column asked three crisis and reputation management experts that question. Here’s an excerpt from my commentary: “LendingClub’s board has managed this very well. It recognized the severity…
April 17, 2016
Learning from UC Davis’ Online Reputation Debacle
UC Davis, one of the 10 campuses in the University of California system, is under fire for spending $175,000 on online reputation management to “clean up” its search results. In 2011 campus police pepper-sprayed students…
January 4, 2016
A Crisis That Won’t Go Away
In this week’s Reputation Reboot advice column, a company asks for help removing an old article from their top search results. The article poses a negative perspective on a long-past crisis, and despite both a…