Category: Interviews with experts

  • May 23, 2016

    Event Mastermind David Negri

    An event can provide hosts with an invaluable opportunity to launch or rebrand. From an online reputation standpoint, few opportunities equal the asset-building capability on the Internet that a star-studded event does. David Negri, CEO…

  • Lynthia Romney

    April 26, 2016

    Lynthia Romney on Powering Up Your Key Messages

    As President of RomneyCom, Lynthia Romney positions major corporations and national nonprofits for leadership visibility through powerful messaging. We spoke with her about best practices related to messaging…and how it impacts reputation management. Messaging is…

  • Shannon Wilkinson, CEO, Reputation Communications

    February 21, 2016

    Reputation Communications CEO Shannon Wilkinson

    This week we interview our founder, Shannon Wilkinson. She discusses the online reputation management (ORM) industry, the goals of the clients it serves and the types of services Reputation Communications offers. How does Reputation Communications differ from other…

  • Kenneth Citarella

    February 1, 2016

    Cyber Investigations Director Kenneth Citarella

    Cyber risk protection is a key aspect of reputation management for corporate leaders, high net worth individuals and their organizations. We interviewed Kenneth Citarella, Senior Managing Director, Investigations and Cyber Forensics at Guidepost Solutions to…

  • Lynda Decker, President, Decker Design

    January 6, 2016

    Brilliant Branding: Lynda Decker, CEO of Decker Design

    Branding is central to image management — especially on the Internet. Without a well-defined brand your organization’s online reputation management strategies can only be reactive.  Most importantly, your brand is how your organization is introduced…

  • September 10, 2014

    Naveen Gupta, CEO of Birdeye, on Managing Online Reviews

    Customer reviews on sites such as Yelp and Google My Business (formerly Google Places for Business) are a growing concern for most companies. They often have little choice whether they are listed on these sites. …