Category: Online reputation management
November 19, 2017
10 Ways Online Reputation Management is Used
Online reputation management enables you to take more ownership over what appears about you on the Internet. Without it, the world controls how you look online. Here are ten examples of the ways online reputation…
November 7, 2017
CheatSheet: Online Reputation Glossary
CheatSheet: Online Reputation Glossary The following terms are used frequently in online reputation management. Algorithm The formula search engines use to rank websites and determine whether they merit appearing on page 1 or elsewhere in…
October 29, 2017
How Does the World See You Online?
Maybe you have a new story you want to tell the world. But the Internet is telling an old one. You’re ready for more media coverage and interviews. But you don’t have a strategy in…
September 13, 2017
Achieving the Future You Want
I recently described online reputation management to a group of new acquaintances. This is what they had to say: “It enables people to achieve the future they want,” observed a media executive. “I had always…
August 13, 2017
Rachel Botsman’s Reputation Revolution: Trust Trumps All
Rachel Botsman imagines a time where you won’t need to answer with a traditional “elevator pitch,” or even a list of references or credentials. Instead, she sees “a future in which resumes and even credit…
May 8, 2017
Reputation Issues Faced by CEOs, Celebrities & VIPs
CEO's, celebrities and high-net worth individuals face special challenges regarding their online image. An abundant amount of information about them appears on the Internet—good, bad or indifferent—that, like everyone else, they have little to no…
May 7, 2017
AON’s Risk Survey: Reputation Damage Tops List
London-based risk management provider AON recently released its Global Risk Management Survey. Damage to reputation/brand remained the top ranked risk by businesses. While defective products, fraudulent business practices and corruption continue to be key threats to…
April 30, 2017
How Google’s New Updates Will Impact Reputation Management
Google has just launched an attack on “fake news and problematic content,” including “rumors, urban myths, slurs or derogatory topics.” That is good news for anyone (and any organization) plagued by such issues. It is…