Articles
January 13, 2023
Prince Harry’s Explosively Effective Reputation Redo
Like much of the world, we’ve been closely following Prince Harry’s book launch and accompanying promotional campaign. We often follow and analyze public events relevant to our field. Our diagram for this sage is unusually…Read more
May 31, 2022
Building Your Image Online
Pictures are integral aspects of online reputation management campaigns. It might seem obvious, but this is important if you want to tell a new or different story about yourself than is currently on the Internet.…Read more
April 5, 2022
Mitchell Epner: Reputation and High-Profile Legal Cases
Attorney Mitchell Epner, a member of Rottenberg Lipman Rich, PC, has been trial counsel in numerous high-profile matters ranging from complex commercial litigation to White Collar criminal matters. He writes about lawsuits and legal issues on Substack,…Read more
January 20, 2022
What Google’s ‘Helpful Content Update’ Means for Reputation Management
Consumers often hear claims from SEO (search engine optimization) and ORM (online reputation management) providers about what the latest technological tricks they can employ to “guarantee” a clean reputational slate online. They often peddle new…Read more
September 26, 2021
How to Avoid Being the Next Jeopardy Crisis
The popular TV program Jeopardy recently found itself in a crisis after selecting long-time producer Mike Richards as the late Alex Trebek’s replacement without fully vetting him. Sony Pictures Entertainment apparently failed to conduct a…Read more
July 10, 2021
Charles Marino on Ultra-High Net Worth Reputation Management
Having worked with ultra-high net worth individuals and families over the years, we have become attuned to the issues they face: heightened privacy and security pressures, invasive interest in their private and business lives, unwanted…Read more
July 3, 2021
Public Relations in the Digital Age: What You Need to Know
The Internet has transformed PR. Social media has expanded the channels used to engage with new audiences and build reputations. Related changes include the reduction of print media — magazines and newspapers — and the…Read more
May 3, 2021
Isabelle Kirshner, White Collar Defense Attorney, on False Allegations
“White collar” crime, as defined by the FBI, “is now synonymous with the full range of frauds committed by business and government professionals. These crimes are characterized by deceit, concealment, or violation of trust and…Read more