Posts
November 11, 2014
Electronic Frontier Foundation Rates Message Encryption Services
The Electronic Frontier Foundation (EFF) is the largest organization dedicated to Internet privacy and related issues. Its resources are considered the gold standard by many experts. That’s why their Secure Messaging Scorecard caught our attention.…Read more
October 31, 2014
Sexual Assault Cases Change Colleges' Reputation Equation
When we wrote about Amherst College’s efforts in 2012 to deal more effectively with on-campus sexual assault, we noted that “colleges and universities have often been silent, even secretive” when it comes to addressing the…Read more
October 20, 2014
What It Means to Be Twitter Verified
Twitter first introduced verified accounts back in 2009 as a way to stop celebrity impersonators. Since then, the significance of that blue checkmark has grown and evolved. Let’s take a closer look at this feature,…Read more
October 13, 2014
Sanofi and Successful Crisis Management
Pharmaceutical giant Sanofi has been in the news recently. It is investigating whether its international affiliates may have made improper payments to doctors. But thanks to some excellent crisis management, headlines are focusing on how…Read more
October 6, 2014
Reputation Influences Europe’s Google Removal Requests
Links to five New York Times articles have been removed from some search results on European versions of its search engine to comply with Europe’s “right to be forgotten.” The Times reports that Google recently…Read more
September 10, 2014
Best Ways to Manage Online Reviews
Customer reviews on sites such as Yelp and Angie’s List have long posed major challenges to companies in industries like retail and hospitality. But now—especially with the advent of Google My Business— customer review sites…Read more
September 8, 2014
The New Demands of Online Reputation Management
The explosive growth of the Internet has dramatically changed the demands of reputation management. The manipulation of search engine results—what used to be considered the central activity of ORM firms—has lost its utility as search…Read more
September 5, 2014
Celebrity Hacking and Reputation Management
Recent revelations about widespread hacking of celebrities’ accounts tell us a lot about the current state of online privacy and security. While Cameron Diaz fairly called the hacking a “major violation” and Emma Watson noted…Read more