Posts

  • How Lady GaGa Built Her Brand

    Dyan Machan has an insightful piece in Smart Money about how Lady Gaga used her personal story, empathy and social media to become the most Googled person of all time (and earn $100 million this…Read more

  • How to Create Wikipedia Entries

    Creating an entry for yourself or your business on Wikipedia can be a valuable reputation management tool, but requires navigating a strict set of rules and principles. Here is what you need to know.Read more

  • Authenticity: Here to Stay?

    Authenticity is the iconic new buzz word that isn’t going away any time soon. Why that's a good thing.Read more

  • Right to be Forgotten on Google

    You, Inc.

    To be credible and make an impact on the issues that matter to you, manage your reputation. It will help You Inc., too.Read more

  • Internet law

    Online Reputation Management: the Cease & Desist Letter

    Cease and desist letters from attorneys can be effective tactics in removing blog posts that an attorney considers libel or slanderous.Read more