Treasury Today has published the article Coping with a Scandal, with crisis management advice for CFOs, treasurers and other financial executives.
Johnson & Johnson, Mattel, Nike and Volkswagen are among the featured companies. Ed deHaan, Assistant Professor at Stanford Graduate Business School and our CEO Shannon Wilkinson are among the experts quoted in the article. A 2014 study, ‘Reputation Repair after a Serious Restatement’, by Jivas Chakravarthy, Dr. deHaan and Shivaram Rajgopal is cited as proof that people care when a tarnished company attempts to rebuild its reputation with goodwill gestures.
As the financial industry enters a new year, Coping with a Scandal will contribute to the resources its organizations turn to when in crisis. If you need such help, visit our crisis management archive of articles and blog posts. Reputation Threats to the Financial Industry is also a relevant read.