Category: Crisis Management
June 15, 2015
Yum! Brands Fights to Rebuild Reputation in China
Yum! Brands, which operates the brands Taco Bell, KFC, Pizza Hut, and WingStreet, has filed a lawsuit in China that is attracting headlines. There are several reasons why. First, it isn’t every day that a…
April 28, 2015
ESPN’s Britt McHenry’s Viral Rant: Ruinous or Just Revealing?
Sports reporter Britt McHenry was in the headlines last week after a video surfaced of her making harsh, verbally abusive comments to a tow truck company employee after her car had been towed away. This…
March 22, 2015
Starbucks’s Reputation Management Misstep
After enduring an online firestorm, Starbucks has stopped encouraging its baristas to write “Race Together” on coffee cups. Starbucks is planning several steps as part of the “Race Together” initiative that promise to substantially benefit…
February 26, 2015
The Apology Hall of Fame: Giuliana Rancic
After stepping over the line with some of her comments during an episode of Fashion Police—a show that makes snark part of its mission statement—Giuliana Rancic has come forward with an apology. And it is…
February 20, 2015
The Darker Side of PR
The BBC documentary Reinventing the Royals was finally broadcast last night, after an earlier air date was cancelled. The controversy surrounding the documentary is not surprising, considering some of the unpleasant public relations approaches it…
February 18, 2015
The Brian Williams Debate
The iconic American news host, Brian Williams, has been under intense scrutiny in recent weeks. We have followed the conversations online and off. The late David Carr’s New York Times article on February 8, 2015 resonated…
February 16, 2015
Better Email Security Sought by Big Business
Fortune magazine recently published this article on the newfound popularity of Confide. This app allows users to send emails that disappear after being read, and targets professionals as its user base. The hack of Sony…
February 16, 2015
Reputation Risk in 2015
Risk Management has published “The New Reputation Risks: What You Need to Know for 2015,” an article explaining trends I expect to see play out in 2015. Risk Management is the leading journal for risk…









