Category: Crisis Management
March 6, 2013
Dell’s Social Media Turnaround
Coming off a lackluster quarter and a leveraged buyout deal, veteran computer company Dell is undergoing a period of transition. As it moves away from the PC market to focus on its array of business…
January 22, 2013
Boeing on the Dreamliner 787: A Case Study
Recent problems with the new Boeing 787 have set back the campaign the leading aircraft manufacturer has been waging to strengthen its reputation. A case study.
December 17, 2012
Papa John’s: Quality, Value & Reputation – A Case Study
Since founding Papa John's in the back of his father’s bar in 1984, John Schnatter has built his business into a leading international pizza delivery chain. Its reputation for customer service, quality and value has…
November 27, 2012
Hedge Funds and Reputational Fallout
Daniel Gross’s Daily Beast piece about the current insider trading investigation into SAC Capital Advisors closes with an observation about the reputational impact on the Greenwich hedge fund. “For now, the jeopardy to Cohen and…
November 14, 2012
Can Amherst Improve Colleges’ Response to Sexual Assault?
Sexual assault is epidemic on college campuses, but recently appointed Amherst College president Biddy Martin is poised for a major breakthrough on this controversial issue. Colleges and universities have often been silent, even secretive, when…
November 13, 2012
Digital Footprints Led to Petraeus Crisis
IP addresses and other digital footprints make online anonymity more difficult to attain than it appears – especially when public email servers like Google, Yahoo and similar providers are used for their emails. Such sites…
October 8, 2012
Schwarzenegger’s Campaign to Repair His Image
Arnold Schwarzenegger has undertaken a campaign to restore his public image. But in a host of negative reviews the media has judged that attempt unsatisfactory.
September 30, 2012
Refs Are Key to Reputation, NFL Discovers
Though the uproar over replacement referees actually boosted television ratings, the swift end to the NFL referee lockout last week demonstrated how important integrity and quality is to the league and its millions of fans.…