Category: Social Media

  • Blake Lively smear campaign

    January 23, 2026

    Expert Defamation Witness Shannon Wilkinson on Social Media Risk

    I’m proud to have been featured as an expert in Interfor International’s recent blog post on social media risk management. In today’s digital landscape, the intersection of online behavior and reputation has never been more…

  • Reputation Communications

    October 12, 2025

    Don’t Let Your Social Media Sink Your Career

    Every day, careers (and lives) are derailed by social media posts—sometimes ones from over a decade ago. In our polarized world, a forgotten share, outdated opinion or controversial view can trigger red flags that lead…

  • Reputation Communications

    October 16, 2024

    Amplifying Your Reputation with Podcasts, Substack & Video

    Reputation management goes far beyond rebooting a tarnished online image. In a media-saturated world, there are benefits to actively amplifying our reputations — and our voices. We can all create a strategically curated, impactful public…

  • social media reputation risks

    July 17, 2022

    Be Careful with Your Social Media Posts

    Way back in 2017, the Harvard Crimson published an article about the college’s reversal of acceptances for at least ten students due to inappropriate social media posts. That trend has since escalated. Social media posts…

  • P.R. in the Digital Age

    July 3, 2021

    Public Relations in the Digital Age: What You Need to Know

    The Internet has transformed PR.  Social media has expanded the channels used to engage with new audiences and build reputations.  Related changes include the reduction of print media — magazines and newspapers — and the…

  • Mindful Messaging Matters

    December 11, 2020

    During a National Crisis, Mindful Messaging Matters

    As we’ve seen during the recent U.S. election and the COVID-19 crisis, it’s important to carefully consider any statements you make regarding hot-button issues. Recent history shows a wide variety of public figures have learned…

  • reputation management

    September 27, 2019

    “Fame Us:” The Push for Social Media Stardom

    Just take a look around a crowded train station or a public park and you’ll see people glued to their phones — taking selfies and scrolling through their Instagram feeds. We live in a time…

  • Social media

    September 27, 2019

    Inside the Social Media Screening Industry

    Every day, the career of a celebrity, executive or newly enrolled college student is derailed because of a social media post. It might be one over 10 years old that no longer reflects their views.…