Category: Social Media
December 10, 2017
How to Create Effective Social Media Policies
We originally published this article in 2014, excerpting it from a March 13, 2014 presentation made by Scott L. Vernick, Esq. at the Business Insurance Risk Summit. It was recently cited in the December 2017…
October 15, 2017
Reputation Freefall: The Harvey Weinstein Scandal Spreads
The full impact of film executive Harvey Weinstein’s sexual harassment scandal is yet to be seen. But the collateral reputational damage is spreading to his associates, company, employees and, reportedly, some movie stars. Even a…
October 7, 2017
Social Media History a Major Job Hurdle
Jennifer Preston’s article about Social Intelligence, a year-old firm that provides prospective employers with dossiers of what job candidates have said and done online during the past 7 years, appears in today’s New York Times.
September 26, 2017
Policing in the Digital Age
Many people believe our nation’s law enforcement profession is going through a PR crisis. We agree… and so do our colleagues at The Hetty Group’s Coptics Program. Using conferences, webinars and workshops, Coptics helps police…
September 29, 2016
Social Media Marketing Tips for Artists
Daniel Grant, a business writer for re:sculpt — The International Sculpture Center’s blog — interviewed Shannon Wilkinson, our CEO, about the importance of social media in art marketing. As the art industry expands, social media…
August 20, 2016
Policing in the Digital Age: Helping Law Enforcement Engage with a Digital Media Savvy Public
Law enforcement agencies have traditionally been behind the curve with using digital, social media and reputation management tools in their day-to-day operations. To help police departments become more effective in engaging with a digital media…
January 18, 2016
Social Media’s Role in Reputation Management Campaigns
In this Reputation Reboot column we discuss the role social media plays in online reputation management, and explore options for those that don’t have—or don’t want—an active presence on social media.
July 30, 2015
ArtNews, Art in America & the Digitization of the Art World
Two of the most respected magazines in the art world have made headlines by announcing their merger. Art in America, an elegant glossy established in 1913, is merging with ArtNews, established in 1902, which is renowned for…