Tag Archives: employee reviews

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Negative employee reviews are a growing problem for many companies. According to a survey published today in The Wall Street Journal’s Risk & Compliance section:

A survey of 1,012 U.S. adults by Corporate Responsibility Magazine and Cielo Healthcare found 86% of women who responded said they wouldn’t join a company with a bad reputation, compared with 65% of men. And 92% of men and women said they would consider leaving their present jobs to join a company with an excellent reputation.

That makes this week’s Reputation Reboot  topic a timely one. It addresses one of the most frequently asked questions we receive: how to improve employee reviews.

 
 
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Jeff Bezos is the latest CEO to be under fire for unfair – or unpopular – employee treatment. Consumer reviews have long been a concern for companies large and small. But employee reviews, which can be found on sites like Glassdoor, are catching the eye of board members and top-level operations executives. They can influence the public’s view of a company, and even impact shareholder value.

Amazon’s workplace policies are the focus of a front-page New York Times business profile — one that has attracted over 5500 reader comments in 3 days, most of them negative. The sources of the article are testimonials from current and past Amazon employees.

The article signals a trend in corporate reputation management, and one we have seen gain momentum. The way you treat your employees—and how they review that treatment online—is an increasingly important part of your public image.