Articles
September 10, 2014
Naveen Gupta, CEO of Birdeye, on Managing Online Reviews
Customer reviews on sites such as Yelp and Google My Business (formerly Google Places for Business) are a growing concern for most companies. They often have little choice whether they are listed on these sites. …Read more
July 21, 2014
Reputation Capital: Why Whole Foods Still Works
Whole Foods’ distinct—and even radical—approach to reputation management has been key to its success. Will that approach continue to work? We revisited our original case study about Whole Foods and analyzed the company’s online presence.…Read more
May 7, 2014
Top Online Reputation Management Issues Facing Hedge Funds
International Investor’s new list of top earning hedge funds of the last year has put them top and center of the financial industry’s news cycle. Not that they are ever far from it. That is…Read more
March 26, 2014
How to Draft BYOD Policies: A "Bring Your Own Device" Legal Primer
This is excerpted from a March 13, 2014 presentation made by nationally-ranked trial lawyer Scott L. Vernick at the Business Insurance Risk Summit in New York City. The second in a two-part series, it was preceded by: How to…Read more
March 17, 2014
Change 2.0: Online Activism Brings Reputation Threats and Potential
Since we blogged about Change.org back in 2011, the influence of the online petition platform has continued to grow. It has helped usher in a new era of online activism that has leveled the playing field…Read more
March 3, 2014
Reputation Threats to the Financial Industry
During the financial crisis of 2008 our firm saw a tremendous surge in online reputation management (ORM) issues, particularly in the financial industry. Many factors contributed to them. There was consumer anger related to AIG’s…Read more