Posts
February 23, 2026
Why I Wrote "Reputation Reboot" for the AI Era
Today, when someone wants to know who you are, they may not Google you at all. They may ask ChatGPT. Or Perplexity. Or Microsoft Copilot. And whatever those AI platforms surface about you—accurate or not—becomes…Read more
January 23, 2026
Expert Defamation Witness Shannon Wilkinson on Social Media Risk
I’m proud to have been featured as an expert in Interfor International’s recent blog post on social media risk management. In today’s digital landscape, the intersection of online behavior and reputation has never been more…Read more
December 31, 2025
Your Reputation Is Currency
Global communications strategist Maha Abouelenein recently appeared on “Her Money with Jean Chatzky” to discuss a powerful truth: your reputation functions as actual currency in today’s professional world. With over 30 years advising Fortune 500…Read more
December 3, 2025
Understanding the Internet's Impact on Your Reputation
One of the most frequently asked questions online reputation management (ORM) firms receive is, why is this outdated/irrelevant/negative content showing up in my Google search results? Ultimately, Google’s goal is to provide visitors with the…Read more
November 4, 2025
See How You Look on Google’s New AI Mode
Google’s new search feature, “AI Mode,” significantly impacts what people see when they search for information about you online. As reported by the Financial Times months ago, Sundar Pichai, CEO of Google’s parent company Alphabet, described this…Read more
October 12, 2025
Don't Let Your Social Media Sink Your Career
Every day, careers (and lives) are derailed by social media posts—sometimes ones from over a decade ago. In our polarized world, a forgotten share, outdated opinion or controversial view can trigger red flags that lead…Read more
September 2, 2025
The New Rules of Reputation: Winning When AI Controls Search
AI is fundamentally transforming internet search, along with entire industries, workplaces, and education systems. For years, Google dominated internet search. Most people relied on Google as their primary research tool for information about companies, people,…Read more
March 24, 2025
LinkedIn Influencers are on the Rise. So are Their Profits.
A new Wall Street Journal article by internet culture reporter Ann-Marie Alcántara, details how dramatically LinkedIn has evolved. It began as a platform for professional networking. Now, it is a space where influencers and content…Read more