Posts
July 12, 2012
Seventeen’s Photo Retouching Dilemma
Seventeen magazine has been a touchpoint in the backlash against photo retouching . It was the subject of the petition by a 14 year old against retouching that garnered 85,000 signatures. Now it promises to…Read more
June 18, 2012
LinkedIn Crisis Highlights Big Data Challenges
As more consumers become aware of how much of their lives can be found online, they are becoming more concerned with the security standards of the sites they use.Read more
June 9, 2012
When a Better Image Produces a Better Reality
A recent New York Times article on Lawrence, Massachusetts’ quest for a better reputation offers a great example of how a concerted effort to forge a better image can have a real impact on a…Read more
June 2, 2012
CNN Signals an Image Change
CNN’s reputation as the best source for hard news seems to no longer be enough. But rather than adopting a reputation for partisanship like those that have helped MSNBC and Fox News attract larger audiences,…Read more
May 31, 2012
Altered Beauty
There is a growing backlash against radical Photoshop and similar retouching. Jessica Siegel explores in Adweek.Read more
May 15, 2012
The Importance of Accuracy on Resumes
Yahoo CEO Scott Thompson’s departure reminds us just how relevant—and delicate—credibility and a sense of authenticity are.Read more
May 1, 2012
The Power of Prestige: Pulitzer Prize’s Influence
The Pulitzer Prize is important because we regard it as an authoritative and discerning arbiter of excellence. With such influence come significant expectations, though.Read more
April 17, 2012
Why Customer Forums are Important
A new Neilsen study confirms that the best way by far to get your message to your audience is still through their friends. But what’s interesting is that consumer opinions posted online are the next…Read more