Article:  Managing Your Reputation in an AI World: What Every Attorney Should Know

Shannon Wilkinson

On Thursday, February 15, 2024, from 12:00 PM – 1:00 PM EST, Reputation Communications Founder and CEO Shannon Wilkinson will provide a presentation to Women in Law (WOL). it is open to non-members who may wish to participate.

In this presentation, Shannon Wilkinson will present an in-depth guide to actionable steps every attorney can take to make their professional reputation shine. She will also discuss the most effective reputation repair actions to take if needed, and explain how review management systems work, why strategically using platforms like AVVO are beneficial, and why you should own “yourname.com.”

She will describe how reputations today are vetted online…by journalists, prospective clients, employers, investors, and others.

She will share why Google accounts for an estimated 75% or more of the global search market, but Bing has invested over $10 Billion into integrating AI into its search results and is increasingly used to vet reputations.

Proactively strategizing how you want to be perceived by the world-at-large, and taking steps to ensure that is supported on search engines, is a big part of reputation management. So is reputation repair. She will address both types of reputation management in this presentation.

Women in Law (WOL) supports its members and other women entrepreneurs in the law in their business endeavors at every point in the business life cycle. WOW advocates on behalf of women legal entrepreneurs and has been instrumental in raising the profile of women entrepreneurs in the law. Launched in 2017, WOW has active regional steering committees in NY, Philadelphia and Washington DC and members throughout the USA.

This Virtual Speaker Series event is free to members of WOL and their Guests.  Non-Members who are not guests will be charged a $20 registration fee. Register here.