Outdoor apparel brand Patagonia is in the news, and not just for designing a bikini that always stays in place. Business Insider reports that the company is poised to fight the Trump administration's threat to … Read Full Post
The U.S. law governing online content is outdated. A 2011 ruling in a New York City court of appeals that would still stand today illustrates this reality.
The court dismissed a businessman for filing a … Read Full Post
Here is a common question for online reputation management firms:
"What if all the negative online information about people and companies is true?" Our advice: Acknowledge the truth. Share how you are taking … Read Full Post
You may not realize it, but computer "bots" continually scan the Internet and collect your personal information...including information you don't even realize is online. Like your address and phone number. It … Read Full Post
Google has just launched an attack on “fake news and problematic content,” including “rumors, urban myths, slurs or derogatory topics.” That is good news for anyone (and any organization) plagued by such … Read Full Post
According to Variety, “As soon as the New York Times story about Bill O’Reilly’s sexual harassment settlements hit on April 1, Color of Change began to mobilize.
The nonprofit African-American civil rights … Read Full Post
The formula search engines use to rank websites and determine whether they merit appearing on page 1 or elsewhere in search results.
The quality of being genuine; a valued quality … Read Full Article
The Internet has made the security industry far more complex. For celebrities, CEOs and VIPs, it means pictures of their homes can be online, their office addresses are public knowledge and pictures of their … Read Full Article
Online reputation management (ORM) makes you look your best online. It creates a "digital firewall" to protect your reputation, ensures your public image is accurate, up-to-date and authentic, and is the … Read Full Article
Television host Bill O’Reilly’s dismissal from FOX has sparked a national conversation about sexual harassment. We asked Katherine Lemire about the investigations used by organizations in response to harassment … Read Full Article
Public relations has undergone tremendous change in the last decade. Digital media has completely disrupted the industry. If your PR program has not delivered the results you seek, or you are researching the … Read Full Article
Online reputation management (ORM) is a young industry. It promises a multitude of results, many tied to the creation of “digital assets” and the “whitewashing of negative information." As a consequence, … Read Full Article